The 12 step social media strategy will help those new to utilising social media for business and those that are looking to make improvements. This course suits the people that will be in charge of social media directly. It will cover branding, targeting the right audience, which channels to use, how to create a quick annual plan - so you never miss a key event or date, how to create a monthly schedule which includes; mentions, hashtags, campaigns, video, plus frequency of posting. We will cover content creation, the use of software and plugins plus how to analyses whether your social media efforts are worth it! By the end of the workshop you will walk away with the start of a strategy which you can complete in your own time and have the confidence to put into place.
Please note, this session will be on location at our Tewkesbury Growth Hub. Please see below for further information.
What will I learn?
- What channels to use
- How often to post
- How and when to engage
- What to post
- How to complete the analysis and why this is such an important step
Who should attend?
Business owners and those who are responsible for managing social media channels of all seniorities - from managers to apprentices.
About the speaker
Emma Provins , Skylight 9
Emma Provins is an experienced director and co-owner of Skylight9. She has been working in marketing and advertising for 20+ years in Gloucestershire and is particularly skilled in Social Media Marketing, SEO, Digital Marketing Training, Digital Strategy, Advertising Sales, Customer Acquisition, Sales, and Business Development.
Tewkesbury Borough Council, Gloucester Road Tewkesbury Gloucestershire GL20 5TT